Hypebeast. Driving Culture Forward

Hyundai Debuts 640 HP IONIQ 6 N at Goodwood Festival of Speed
Automotive

Hyundai Debuts 640 HP IONIQ 6 N at Goodwood Festival of Speed

Featuring new suspension, battery management and aero tuned for track and daily use.

Fred Perry and BEAMS Unveil Special Edition Track Jacket
Fashion

Fred Perry and BEAMS Unveil Special Edition Track Jacket

Slated for an August 2025 release.

Rimac Nevera R Sets 24 World Records and Reclaims 0–400–0 Title
Automotive

Rimac Nevera R Sets 24 World Records and Reclaims 0–400–0 Title

The electric hypercar now holds the crown as the world’s quickest accelerating production vehicle.

LEGO Reveals New TRANSFORMERS Soundwave Set for Decepticon Fans
Toys

LEGO Reveals New TRANSFORMERS Soundwave Set for Decepticon Fans

A 1,505-piece set, releasing August 1.

Maserati Unveils MCPURA Supercar at Goodwood
Automotive

Maserati Unveils MCPURA Supercar at Goodwood

A V6 powered coupé and convertible producing over 620 hp.


De'Aaron Fox Reveals New Under Armour Curry Fox 2
Fashion

De'Aaron Fox Reveals New Under Armour Curry Fox 2

While sitting courtside at the NBA Summer League.

Things We Loved in Music This Week: July 12
Music 

Things We Loved in Music This Week: July 12

Our favorite music-related headlines.

Colbo Teams Up With Sperry For Two Authentic Original Boat Shoes
Footwear

Colbo Teams Up With Sperry For Two Authentic Original Boat Shoes

Presenting the classic silhouette with pre-washed leather and a collapsible heel.

Eric Emanuel Teams With New York Yankees for EE Day at Yankee Stadium
Fashion

Eric Emanuel Teams With New York Yankees for EE Day at Yankee Stadium

The first 18,000 fans get a T-shirt.

Callaway Really Made the 'Happy Gilmore' Putter
Golf

Callaway Really Made the 'Happy Gilmore' Putter

And it’ll cost you $500 USD.


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